Thursday, March 29, 2007

Itunes Music Store Enhancements

Macrumors today annouces two significant extensions to the facilities offered by iTunes Music Store.

The first is an advice function - based on past purchases you can be alerted to the availabilty of new music by the same artist. It's a cute feature, I wonder how long it will be before we're told of similar music we would enjoy, much as Amazon does now with its 'other readers have purchased' at the same time.

The second has financial impact - the ability to 'complete my album'. Noticing you've bought one or two tracks you'll be prompted (and probably financially incented) to but the rest of the album. Not only does this make sound business sense but it would go some way to narrow the gap between a downloaded album and the low priced CD suppliers. I wonder if it's Apple or the labels who are biting the financial bullet on this one.

But ...

With a full download costing £7-99 a physical disc offers good value for money. If you'll forgive the plug for our own CD ripping service (http://www.podserve.co.uk), we can rip a CD for £1. I can source a CD in my High Street music store for as little as £5, putting the two together we can still offer a saving plus the client gets a physical CD he can enjoy anytime.

Final shameless plug - podServe also rips your CD at a higher quality than iTunes Music Store.

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